In our recent blog, we highlighted the difference between Digital Enablement and Digital Transformation. Today we will focus on Digital Enablement in Financial Services and how it has evolved in the year 2023. Any growing organisation that wants to flourish should have employee engagement, satisfaction and evolving needs of the customers to support on top …
Any innovative conversation is incomplete without Digital transformation in recent years. In a fast-changing world, keeping business more customer-centric, as well as, employee-centric while achieving the desired business goals is a very significant step. Communication, engagement, collaborations and demands have shifted online. Before any big or small decision, consumers want to refer online and this …
Continue reading “Digital Marketing Automation for Insurance Agents”
Over the years with growing technological advancement, the buyer journey and selling have evolved drastically. The continuous loop between awareness and purchase involves multiple touchpoints, communication channels, the right buyer persona and many other things that decide whether anyone will buy or not. So, strategies need to find a near-perfect balance between people and technology. …
Continue reading “Human interaction and modern selling- How has it changed?”
CRM stands for customer relationship management, a combination of strategies, processes, and technologies to engage, retain and acquire customers. It’s a well-integrated technology that helps manage relations and interactions with existing and potential customers. It helps you keep track of the interactions and identify their interests and behaviour by keeping a record of them. It …
Continue reading “All that you should know about CRM (Customer Relationship Management)”
One of the concerns that many businesses have is the effective use of time and resources to get better deals and engage customers. Though the KPIs may differ from organisation to organisation, tracking sales efficiency and ensuring productivity should be considered important. Sales efficiency measurement is essential to provide insights into individual and team activity. …
Continue reading “Increase Sales Efficiency to Improve Sales Performance”
Research suggests the global sales enablement platform market is projected to reach $7.3 billion by 2028 (Source: Verified Market Research). That is why it has become a priority for a lot of businesses all over the world. It ensures all the sales channels have the tools, content and resources required to drive more sales and …
Continue reading “Things to consider when evaluating Sales Enablement & Acceleration platform”
Creating a high converting landing page that beats all your competition in the market is certainly no walk in the park. There are thousands of things that need to be kept in mind while crafting it. The science of psychology, what your customers want, what you want, what results you are seeking and a lot …
Continue reading “12 Landing Page Best Practices You Need To Follow”
In 2022, 333.2 billion emails are expected to be sent and received each day (Statista, 2021). That’s a staggering amount of daily emails. And, this figure is also expected to increase to over 375 billion by 2025, which means that email is still one of the most promising channels for communication. But more importantly, this also …
With the rise of the digital era, the business world has become competitive. Working in isolation is no more an option for the companies and their success depends upon a network of partner relationships came to be known as ‘Extended Enterprise’. The term stands for the network of channel partners like agents, advisors, partners, contingent …
Continue reading “Leveraging Extended Enterprise in the Digital Era”
Efficiency is what we all aspire for, especially when it comes to the workplace. Sales teams, partners or any other channel that indulges in most communication with the end customers — productivity and performance are significant for them to deliver results. Hence, it is essential to enable them digitally to peak their performance, engage with …
