What prompted us to build SalesPanda
The founding team spent over 15 years each in sales and marketing before building SalesPanda. Marketing seemed to be the prerogative of large firms. They could use marketing automation tools and agencies to drive their digital marketing programs. Smaller companies struggled to find time and money to spend on an area they could not ignore any more - digital marketing. We looked at the core of a digital marketing journey - a company's website and marketing content. How could we help companies build and promote marketing content to generate traffic and how could we help convert visitors to leads. While marketing is also about branding, for most businesses qualified leads is where rubber meets the road. We thus kept lead generation, nurturing and closure as the final desired end when we built an inbound marketing tool. And our customers thank us for the same.